Here’s a handy infographic from Tweak Your Biz which crowdsourced expert answers to the question If you could give one piece of advice to bloggers that would help them grow their online presence or just stand out online, what would it be?
Although this infographic is aimed at small business enterprises, it is perfectly adaptable to your non-profit social media marketing.
Nice infographic here from Cause Populi on the key elements of an effective donations landing page.
The number one reason people unfollow accounts on Twitter is too much tweeting, followed by too much self-promotion. Other turn-offs include infrequent/ no tweets from an account, boring tweets, or too much repetition.
I came across this infographic illustrating the value of a Facebook fan, and while it is directed primarily at business, its conclusion is equally valuable to non profit brands.
Continuing with the insights from the The 2012 Nonprofit Communications Trends Report today we will take a look at the report’s findings on what best describes their 2012 marketing or communications plan.
I am really surprised to see that the majority of respondents to this survey have no marketing or communications plan for 2012.
A written communications plan is an important part of an organization’s strategy because it:
- frames media activities
- establishes internal and external communications
- clarifies the organization’s priorities
- targets and segments audiences, resources and staff assignments