Which communications tools are most important for non profit marketing?

This week I will be sharing insights with you from the The 2012 Nonprofit Communications Trends Report  which reveals what nonprofits big and small have planned for 2012. Today we will take a look at the report’s findings on which communications tools are most important for non profits.

The top three communications tools as you can see from this infographic are website, e-mail marketing and Facebook – further proof of the importance of social media marketing for non profits in 2012.

Next time we will look at the surprising answers to the question what best describes your 2012 marketing or communications plan?

Related:

Why social media marketing is a key component of not for profit marketing

4 thoughts on “Which communications tools are most important for non profit marketing?

  1. It is interesting to see email marketing is so high on priorities – this is an area I would like more understanding on – do you think you could write a post on this in the future?

  2. if you’re a company and using a site like facbeook to advertise to me you’re sending me the message your ad dept is ran by a 14 year old or a 40 year old that is out of touch with your clients.sorry but companies appear juvenile with a facbeook page.I sat at a marketing seminar last fall and laughed at the speaker out loud when he was pushing using facbeook. I said to the speaker if I wanted to sell condoms to teens I’d use facbeook. not for anything else.

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